Taste Alberta – A Series About Alberta Food

As we walked into the beautiful river view room at the Shaw Conference Centre, Sarah and I saw an abundant of food stations ready to feed bits of local fair to those invited to Taste Alberta‘s launch party. From lamb and chicken to pork and cheese, I arrived with the impression that these Alberta producers, and the food they so loving produce, would show everyone how tasty our own backyard is.

Sylvan Star & Cheese Factory - Cheese Station

Produced in partnership with ALMA, the Alberta Livestock and Meat Agency, and with the support of Save-On-Foods, Taste Alberta is a 30 week series that will appear in both the Edmonton Journal (Wednesday) and the Calgary Herald (Sunday). Its mission from what I gather; create a resource for its readers which will help you to engage with your neighbours about the huge variety of food produced and processed in the province, where to buy it and how to prepare it. As a big believer that food connects us, I’m going to hang myself out there and say I don’t feel the need to spend $98 on an organic carrot that saw its dirt toiled by unicorns to feel good about myself. Instead, I start to feel good when people take the time to sit down, eat real food, and talk about life. So as Kerry Powell, Edmonton Journal Food Editor, took the mic to talk about this new adventure, my apprehensions began to be eased. Kerry was talking about a wider audience; something for the masses. One of the biggest problems I see with most food groups is their lack of ability to branch out; instead, almost choosing to preach to the same people year after year. Basically, in a world where foodies create more walls and rules to live by on a seemingly daily basis, I’m moved by this mission to break a few down and welcome the masses.

Sunterra - Lamb Station

Full Course Strategies - Chicken Station

After the speeches were taken care of, Sarah and I mingled around the room engaging with everyone from farmers and producers, to fellow bloggers and friends. Each food station showcased a specific provider, not just with their food, but with their story which was set alongside the station. Want to know a little more about Sunterra or Lilydale, look no further than the pamphlet at the table. Better yet, go talk to them in person.

Sunspot & Mo-Na Food - Vegetable Station

Sunterra - Bison Station

With so many dishes enticing us, it took a bit to conquer them all. Yet, the best dishes on the night seemed unanimous. The braised bison short rib, for example, was running low relatively early in the evening as seconds and then thirds were required to satiate desires. As well, the pork and lamb stations provided some delectable and tummy bulging treats. In fact I could have easily passed on the dessert offering, and stood by the cheese station chatting with Alan and Nicola from Irvings Farm Fresh for the entire event. This was turning into some meal.

Irvings Farm Fresh - Pork Station

Lola Canola - Dessert Station

I want to thank Kerry Powell and the entire team for the gracious invite. As an avid Bistro reader, I’m now even more excited for the weekly food section. Hopefully people will read this new feature and get out. To see what’s available, to hear the stories, and most importantly, to eat. Eat with friends. Eat with family. Eat with strangers.

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7 thoughts on “Taste Alberta – A Series About Alberta Food

  1. Great post, Chris! I do believe it is important to engage the public and our politicians to be aware of the importance of our local food and the importance of ensuring a local food supply to move forward… instead of backwards in the food movement, as we have been since the 1970’s…
    I am so impressed that this initiative is heightening that awareness and highlighting a lot of the local farmers in a way that hasn’t happened before.
    It was a really lovely affair.
    🙂
    Valerie

  2. Sounds like a great feature to look forward to in the newspaper.

    I’m extra crushed I wasn’t able to make it. It would have been wonderful to taste all the local offerings and meet up with all you fellow food lovers. Ahhh… next time I guess.

  3. Thanks for the descriptive post, Chris, and for helping spread the word about Taste Alberta and all we hope to achieve with the series — with lots of help from people like you and your readers. Yes, we definitely plan to host some other events where eaters can connect!

  4. Pingback: Only Here for the Food » Blog Archive » Taste Alberta Launch

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